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UE Foresight and Strategy - WGU2STR7

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  • Number of hours

    • Lectures : 13.5
    • Tutorials : 40.5
    • Laboratory works : -
    • Projects : -
    • Internship : -
    • Written tests : -
    ECTS : 6.0
  • Officials : Bernard RUFFIEUX


Issue: Understanding Opportunities and Challenges of the Industry of the Future … for Competitive Firms Design
In 2050, Manufacturing will look very different from today. Key words are faster, responsive, clean and green, close to customers, interconnected, smart. Firms will adapt a massive flow of new technologies: both digital and physical.
As in the past, this 4th Industrial Revolution will shift the role and place of the industry in society, it will generate new business models, new forms of firm organizations and value chains, new sources of value. For successful firms, strategic choices will be crucial.
This course is designed to help students forecasting the future, and acquiring the skills to develop strategic choices in the coming environment. A good strategy traces the paths to innovation: products, processes, organizations, value chains.


. 3 Classes of 3 Hours each (First, Second, and Last): 8:00am-11:00am
. 11 Classes of 4 ½ Hours each, 8:00am-12:30pm

List of 11 themes (Part II)
I. Final Products 1. Individualization
II. Final Product 2. Interconnection, Ecosystem
III. Final Product 3. Matching (Including C2C)
IV. Value Chain 1. Vertical Relations
V. Value Chain 2. Externalities, Ecosystem
VI. Value Chain 3. Capturing Value and Leadership
VII. Value Chain 4. Standards, Norms, and Interoperability
VIII. New Production Process 1. The Future of Work
IX. New Production Process 2. Explore and Exploit, Complexity in Dynamics
X. New Production Process 3. Disruption and Continuity, Innovation and Growth
XI. Macro Issues and Politics

Standard Sequence of a Class
Part I. Medley
. A Technology of the future (students first, with a connected product using the techno)
Origin and Nature, Potential applications, link to other technologies, actors
. A Product (precise)
Presentation, Interest
. A “Global Player” case: Product & Value Chain (students first)
A Value proposition, a Business Model, a Value Chain, a Strategy
. A Book (students first)
Author, Idea(s), Interest for IEM, critic,
. Methods for Forecast and Strategy (profs first)
A Tool for IEM
. A concept or a political issue
Cf. List. Definition, Origin, Applications
Cf. List. Who? Do What? Why? How?

Part II. Theme of the Week
. Profs
. Roundtable with industry’s student groups

Part III. Industry of the Week
. One group of students present their industry’s case and two companies cases


Microeconomics, organisation and basic management are welcomed but not compulsory


Each student: Will acquires methods, concepts and analytical tools for Foresight and Strategy; Will be immersed in the future of a chosen industry, a chosen country, a chosen technology, a chosen company and share his vision with the group; Will Realize Case Studies and Innovate in a Project.

N1 = CC70% + EXAM 30%

N2 : Written

The exam is given in english only FR


The course exists in the following branches:

  • Curriculum - Master 2 GI SIE program - Semester 9 (this course is given in english only EN)
  • Curriculum - Engineer student Master PD - Semester 9 (this course is given in english only EN)
  • Curriculum - Engineer student Master SCM - Semester 9 (this course is given in english only EN)
  • Curriculum - Master 2 GI SIE program - Semester 9 (this course is given in english only EN)
see the course schedule for 2022-2023

Additional Information

Course ID : WGU2STR7
Course language(s): FR

You can find this course among all other courses.


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Date of update June 27, 2017

Université Grenoble Alpes